It basically goes back to the distinction being proactive and reactive. The more a company can take on the proactive mindset, the more successful they’re going to be. But you only get there when you have a larger goal in mind. That’s why it’s important to get employees involved in the future of the company. A lot of people leave their jobs every day feeling like they’re going nowhere and not contributing anything. But a future looking organization can actually inspire their employees and help them feel like their day to day tasks actually mean something. One of the points of this book is that we should think about how we want the future to be in our businesses. Then create strategies and tactics to achieve that future. If we do that, then we may not be hemmed in by our perceptions about an existing situation and how we think we should fix it.
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