During our course, was very interesting how groups of amateur singers from Turkey and France became so popular only by a click on the Facebook. For them it was an advertising without paying any money which now is making them laying on a big pile of money.
Imagine...while in the previous year, Coca Cola spent more then 3 billions dollars to advertise it self, other companies, maybe not in the amount Coca Cola is earning, gained a lot of money just by sharing their information in most popular social networks available. Today merging international market is free thanks to this system. So people who have objectives what have to do is the following:
- Focus
- Grab attention
- Engage in the activity
- Take action
ENEA MYFTARI
I think the time that we are living is the time of Social Media, previously it has been Televisions, but now we may say that the most powerful voice is the voice that comes from Social Media.
YanıtlaSilThe comment is quite interesting and useful and I think that my colleague has found a good describing idea about the book. It seems to be an interesting point of view explained in the example of coca cola and its action for advertisement.
YanıtlaSilit's so clear that the role of social media is very important that the mass-using of facebook, you tube and other social pages has moved the concentration from other sources of information and the more the time passes, the more these utilities are becoming trustworthy
YanıtlaSil